These days content is king. Whether you’re managing a small business or a multi-million dollar brand, you need sharable content to communicate what you do, what you make, who you are, and why you’re awesome. Content comes in many forms, but I specialize in creating content in the form of photographs. The bulk of my photography work is for social media usage. I work with my clients to arrange photoshoots, capture the images, edit the content, and then distribute that content along with relevant copy in order to create social media engagement.
The following photoset was created for LondonHouse Chicago, a hotel and rooftop bar located in the heart of the city at the corner of Michigan Avenue and Wacker Drive. They partnered with Maker’s Mark to offer some fun winter-themed cocktails. They also created an adorable winter scene intended to give frosty ski-lift vibes. I’ve been shooting seasonal promotions for LondonHouse for a few years now, and this one was one of my favorite set-ups. It probably helps that I’m a total sucker for winter (unpopular opinion, I know).
Below is a collection of what was captured to tell the story of a cozy, winter wonderland complete with Maker’s Mark signature cocktails.
